In an incredible feat, Mark Zuckerberg’s Threads has achieved a remarkable milestone of over 100 million users within a mere five days of its launch. This estimate comes from the data tracking platform, Quiver Quantitative. Impressively, Threads has outpaced the growth of OpenAI’s ChatGPT, which took two months to reach the same 100 million monthly user mark following its launch in November.
Threads owes a significant portion of its success to its association with Instagram. As a Twitter alternative created by Meta, Threads serves as a companion app to Meta’s well-established platform. Users have the advantage of linking their profiles to their existing Instagram accounts, further enhancing the appeal and convenience of the platform.
The rapid growth of Threads showcases the immense popularity and demand for this new social media offering. It indicates the effectiveness of Meta’s strategy in capturing the attention and engagement of users, leading to such a remarkable user base in just a matter of days.
With its explosive start, Threads has firmly established itself as a formidable player in the social media landscape. As its user base continues to grow rapidly, it will be intriguing to witness how this platform further evolves and competes in the highly competitive world of online communication.