Popular online medium Igbere TV, has concluded a partnership deal with Fulcrum In-Flight Magazine, Akwa Ibom state-owned Ibom Airline’s novel print magazine.
The Fulcrum is a monthly in-flight magazine published by Ibom Air, with great readability and air passengers and VIPs as primary target.
The in-flight magazine is the best platform for advert placements and marketing for any brand or organization hoping to reach the crème de la crème of the society.
Ibom Air started with few routes in Nigeria, including Uyo to Abuja, Uyo to Lagos, Abuja to Uyo, and Lagos to Uyo and has increased it to include Lagos to Abuja and Abuja to Lagos.
The airline is lunching the Enugu routes in addition to the existing Southeastern routes, which also informed of its partnership deal with Igbere TV, a reputable global media agency.
Igbere TV is expected to provide content in the areas of VIP/celebrity interviews, advertisements and branding, according to contents of the agreement.
A business analyst, who lauded the move by Igbere TV and Ibom Air, described the Fulcrum magazine as the best platform for anyone aiming to reach the world with its products or wares.
According to the analyst, based in Uyo, the Akwa Ibom state capital, the Magazine boasts of a very wide reach, to be read by millions of people every month globally.
Complimentary copies are expected to be given to thousands of people who fly the aircraft every month, making The Fulcrum the best platform for adverts.
Copies of the magazine would also be at all Ibom Air terminals nationwide.
Meanwhile, the partnership deal is expected to be formally sealed on Monday, August 24 in Uyo. The signing ceremony would be witnessed by key players in the Igbere TV and Fulcrum Magazine’ boards including the parent company, Ibom Air.
